SERINO COYNE
Art and brand development for Broadway shows.
All key art designed while working at Serino Coyne in NYC.
I primarily worked on the pitch team. Most of these materials are pitched comps for client proposals and proof of concept to secure new business for the agency.
NICKELODEON
Digital design for one of the biggest names in kid’s entertainment.
Teenage Mutant Ninja Turtles 2012 DTO
Using the vertical and horizontal Key Art (shown to the left) I made all the assets for every Download To Own (DTO) platform that offers Nickelodeon content. This includes Amazon, Apple iTunes, Apple TV, Google Play, Verizon, VUDU and Xbox. Several of the platforms require multiple assets for each page view featuring the Nickelodeon content.
PM: Angela Gianforcaro, GM: Dainara Delija,
Sr AD: Kat Cheban, VP Nick Brand Design: Sandy Goijburg
The Twisted Timeline of Sammy & Raj Background Extension for DTO
Often my retouching and illustration skills were put to use in the course of a project at Nickelodeon. Sometimes painting in a tricky background extension for particularly wide or tall assets like this Key Art for The Twisted Timeline of Sammy & Raj was needed before building the assets for the DTO platforms.
PM: Angela Gianforcaro, GM: Dainara Delija,
Sr AD: Kat Cheban, VP Nick Brand Design: Sandy Goijburg
Monster High The Movie Album Art and Spotify Ads
New content often is accompanied by the release of soundtracks and digital display assets as part of the marketing strategy. Monster High: The Movie is a good example of when I was making digital assets for the property itself alongside digital advertising materials for the campaign promoting the release.
PM: Lea Sheloush, GM: Dainara Delija, Sr AD: Kat Cheban, VP Nick Brand Design: Sandy Goijburg
Transformers Earthspark
I was lucky enough to work on the majority of the digital marketing asset for the Transformers Earthspark release. The assets spanned DTO (Download to own), VOD (Video On Demand, Gracenote, Skybox, Youtube TV Promos and assets for the Nick.com site itself. It gives a good overview of the scope of work for a new property release.
PM: Lea Sheloush, GM: Dainara Delija, Sr AD: Kat Cheban, VP Nick Brand Design: Sandy Goijburg
